About us
Professional methods, for amateur clubs.
We believe every amateur athlete deserves access to the same methods as professionals — affordable, simple, and built for real coaching work.
OUR STORY
Why KAIZEA exists
KAIZEA started with a simple observation: pro clubs develop their players with real methodology, while amateur and youth coaches make do with spreadsheets, paper sheets and a few notes on their phone — not because they want to, but because professional tools used to be unaffordable and too complex. KAIZEA was founded by Michael Bader, on the conviction that professional player development should no longer be a privilege reserved for the pros. The name fuses KAIZEN — the Japanese idea of continuous small improvement — with what AI makes possible today. The mission is clear: professional-level player development at amateur prices, built with real coaches from our German pilot clubs, not just for them.
OUR VALUES
What we stand for
Built hand-in-hand with real coaches
Every feature was developed with amateur coaches from the pitch — not from behind a desk.
Evidence over gut feeling
Science-based methods (Banister model, RPE) for decisions that actually matter.
Affordable & accessible
Enterprise quality at amateur prices — no GPS, no hardware, no hidden costs.
Privacy-first (GDPR)
All data stays in the EU. GDPR-compliant from the start — including data for minors.
OUR TEAM
The people behind KAIZEA
A small team working hand in hand with real coaches.
Michael Bader
Founder & CEO
Founder of KAIZEA. He drives product vision and strategy and works hands-on at the intersection of technology and business.
Tomi Joachim Unger
Co-Founder & CTO
As CTO, Tomi owns KAIZEA's technical architecture and AI development — the HMPPA architecture, ML pipelines for readiness scores and injury forecasting, and the planned, optional integration of wearable and GPS data. Background: an Oxford AI/ML certificate and performance-critical systems in Rust.
Cynthia Arana Sanchez
Founding Member · Marketing
Leads marketing and brand at KAIZEA — from social media to the brandbook. Originally from Peru.
Ausaf Zakaria
Founding Member · Sales
Drives sales and business development, bringing KAIZEA to the clubs.
Giulia Bardelli
Founding Member · Fundraising
Leads fundraising and financing within the founding team. From Italy.
BUILT WITH REAL CLUBS
Developed together with amateur coaches in Germany
KAIZEA wasn't built in a lab. We work side by side with pilot clubs in Germany — every feature is the result of real coaching work, real problems, and real feedback from the pitch.
MILESTONES
Our journey
Founded
KAIZEA is founded — with the vision of making professional athlete development accessible to every amateur sports person.
Pilot phase
First pilot clubs start with KAIZEA — wellness, Load Index and AI briefings live in action.
Today
KAIZEA is growing. New features, more clubs, one clear mission: amateur clubs deserve the best.
Become part of KAIZEA
Book a demo or become a pilot partner — and help shape the future of amateur sport.